Track Every Touchpoint. Understand True Impact.
Stop guessing which channels drive results. Our attribution platform reveals the complete customer journey, so you can invest in what actually works.
Struggling to Prove Marketing Impact?
Without clear attribution, you're flying blind. See how to connect the dots between marketing spend and revenue.
Wasting Budget on Unknown Channels?
Bconic Attribution reveals which channels truly drive conversions, so you can eliminate waste and double down on winners.
Can't Prove Marketing ROI?
Track every touchpoint from first click to final purchase. Show stakeholders exactly how marketing drives revenue.
Customer Journey is a Black Box?
Visualize the complete path to purchase. Understand which touchpoints matter most at each stage of the funnel.
Track Attribution Across Your Entire Marketing Ecosystem
Connect all your marketing channels and revenue sources for complete attribution visibility across every customer touchpoint.
Digital Advertising
- Google Ads
- TikTok
- YouTube
- Programmatic
- CTV
Organic Channels
- Organic Search
- Direct Traffic
- Email Marketing
- Referral Traffic
- Social Organic
Conversion Tracking
- Stripe
- Shopify
- BigCommerce
- CRM Systems
- POS Systems
Attribution Models
- First-touch
- Last-touch
- Linear
- Time decay
- Position-based
- Data-driven
Bconic Attribution: Features That Power Smarter Decisions
From first click to final purchase—track the complete customer journey with precision and confidence.
VALUE
Why Choose Bconic Attribution
Transform raw data into actionable insights with attribution that's accurate, accessible, and automated.
Accurate, Data-Driven Attribution Models
Our platform uses advanced algorithms to distribute credit fairly across all touchpoints, giving you a true picture of channel performance.
Real-Time Journey Insights
See customer paths as they happen. Track interactions across all channels in real-time to optimize campaigns on the fly.
Flexible Attribution Models
Compare first-touch, last-touch, linear, time decay, and custom models side-by-side. Choose the model that best fits your business.
Seamless Data Integration
Connect all your marketing platforms automatically. Our integrations ensure complete journey tracking without manual data wrangling.
USE CASES
Bconic Attribution: Built for Your Marketing Challenges
See how different teams use attribution insights to optimize performance and prove marketing value.
For E-Commerce Brands
- Understand Multi-Channel Shoppers: See how customers interact across paid, social, and email before buying.
- Optimize Your Ad Mix: Identify which channels drive awareness vs. conversions.
- Reduce Wasted Spend: Cut ineffective touchpoints and invest in proven performers.
For B2B Marketing Teams
- Track Long Sales Cycles: Map the entire journey from first touch to closed deal.
- Prove Content Marketing Value: Show how blogs, webinars, and guides influence pipeline.
- Align Sales & Marketing: Give sales visibility into which touchpoints warm up leads.
For Performance Marketers
- Optimize Channel Mix: See which channels work together to drive conversions.
- Identify Assist vs. Close Channels: Understand which channels initiate vs. complete sales.
- Test & Learn Faster: Quickly identify winning strategies with accurate attribution.
Imagine: Complete Clarity on Marketing Performance
Stop guessing. Start knowing exactly which marketing efforts drive revenue and growth.
Prove Marketing's Revenue Impact
Demonstrate the direct link between marketing touchpoints and revenue with accurate attribution data.
Optimize Budget Allocation
Invest confidently in channels that truly drive results. Cut waste and maximize ROI.
Understand Customer Behavior
See how customers discover, evaluate, and purchase. Build better campaigns based on real behavior.
Ready to See Your Complete Customer Journey?
Discover which touchpoints truly drive conversions. Get started with Bconic Attribution today.