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Control Your Marketing Future: Smarter Marketing Starts with the Right Mix

Our MMM solution shows what's working, what's not, and where to go

next. So you can stop guessing and start growing.

TAILORED SOLUTIONS

Are You Wasting Your Marketing

Budget?

Every wasted dollar is a missed opportunity for growth. See how to reclaim your

budget and maximize your impact.

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Overspending on Low-Value Channels?

Bconic MMM shows true channel ROI, so you can cut ineffective spend confidently.

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Wasted Budget Due to Inefficient Allocation?

Bconic MMM recommends optimal allocation based on real performance, maximizing revenue impact.

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Campaigns Missing Peak Opportunities?

Bconic MMM reveals timing impact and seasonality, so you can plan for best results.

WHAT WE MEASURE

Measure Your Complete Marketing

Ecosystem

Gain a unified view of performance across every touchpoint, directly linked to your

real-world sales and revenue, showing the true impact on your bottom line.

Digital Channels

  • Google Ads
    Google Ads
  • Facebook
    Facebook
  • Instagram
    Instagram
  • TikTok
    TikTok
  • LinkedIn
    LinkedIn
  • YouTube
    YouTube
  • Programmatic
    Programmatic
  • CTV
    CTV
  • Web traffic
    Web traffic

Offline Channels

  • Billboards
    Billboards
  • TV
    TV
  • Radio
    Radio
  • Print media
    Print media
  • Events
    Events
  • Retail media
    Retail media
  • Pop-ups
    Pop-ups

Revenue Channels

  • Stripe
    Stripe
  • Shopify
    Shopify
  • BigCommerce
    BigCommerce
  • Amazon
    Amazon
  • Instacart
    Instacart
  • POS systems
    POS systems
  • CRM
    CRM
  • ERP
    ERP
  • Offline sales data
    Offline sales data
  • Distributor data
    Distributor data

Campaign Types

  • Seasonal promotions
    Seasonal promotions
  • Product launches
    Product launches
  • Collabs
    Collabs
  • Multi channel campaigns
    Multi channel campaigns
  • Demand-based campaigns
    Demand-based campaigns
  • High seasonality industries
    High seasonality industries

VALUE

Why Choose Bconic MMM

Bridging the gap between complex MMM and actionable marketing strategy with

a user-friendly platform and dedicated expert support.

Built for Accuracy, Powered by Data Science

We deliver precise and reliable results using industry-recognized statistical methods and a team dedicated to data integrity. You can trust our models to provide a true reflection of your marketing performance.

Marketing Mix Modeling Dashboard

Timely Insights, Actionable Now

Unlike traditional MMM with delayed reporting, Bconic provides insights as frequently as monthly. This allows you to adjust your strategies in near real-time, capitalizing on opportunities and mitigating risks without waiting months for answers.

Marketing Analysis Dashboard

Complete Data Control & Transparency

With the Bconic Data Manager, you gain full access to your marketing data. Everything you ingest for MMM can be used for other analyses, and vice versa, giving you a deeper, unified understanding to drive informed decisions

Marketing Insights Dashboard

Effective Data Integration, Effortless Management

Connecting your data is simple. Our platform features auto-ingestion for online sources and straightforward offline data upload, making comprehensive data management hassle-free, so you can focus on insights, not logistics

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USE CASES

Bconic MMM: Tailored for Your Marketing

Challenges

We understand that one size doesn't fit all. Discover how Bconic MMM

addresses the specific complexities of your marketing landscape.

For Retail & CPG Professionals

  • See the Full Sales Picture: Measure performance from e-commerce to in-store purchases.
  • Know What Truly Sells: Uncover the campaigns directly fueling your product movement.
  • Smart Spending Across Channels: Make budget decisions based on total retail impact.
Retail & CPG Professionals

For B2B Marketers

  • Revenue-Focused Lead Tracking: See which marketing drives actual closed deals.
  • Invest in Winning Customers: Identify channels delivering your most valuable clients.
  • Show the Money: Marketing's real contribution to profit.
B2B Marketers

For Seasonal Businesses

  • Predict the Peaks & Valleys: Plan marketing around your predictable business rhythms.
  • Time Your Campaigns Perfectly: Match promotions to high-demand seasons for best ROI.
  • Dominate Your Key Seasons: Optimize every marketing dollar for maximum seasonal revenue.
Integration dashboard showing analytical performance
THE FUTURE OF MMM

Imagine: Clear Control, Smarter

Growth with Bconic MMM

Move beyond just growth. Bconic MMM empowers smarter, more profitable

marketing strategies.

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Maximize ROI Across All Channels.

Gain visibility into every marketing channel's perfomance, from digital to offline, enabling truly informed decisions.

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Prove Marketing's Impact on Revenue.

Demonstrate the direct link between marketing efforts and high-value customer acquisition with data-backed insights.

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Capitalize on Seasonal Opportunies.

Forecast marketing impact during peak seasons to optimize spending and maximize profitibility when it matters most.

Ready to Take Your Marketing to the Next Level?

Get a detailed analysis of your current marketing performance and identify areas for improvement.